A “Cidade Amiga do Idoso” Acidental: Expetativa Pública e Experiência Subjetiva em São Paulo

Marília Duque; Adriana Lima de Oliveira

doi:10.21814/rlec.3649

Authors

Marília Duque Programa de Pós-Graduação em Comunicação e Práticas de Consumo, Escola Superior de Propaganda e Marketing, São Paulo, Brazil https://orcid.org/0000-0003-4805-6903
Adriana Lima de Oliveira Programa de Pós-Graduação em Comunicação e Práticas de Consumo, Escola Superior de Propaganda e Marketing, São Paulo, Brazil https://orcid.org/0000-0003-3731-0611

DOI:

https://doi.org/10.21814/rlec.3649

Keywords:

smart cities, active ageing, digital divide, citizenship, accidental city

Abstract

Two optimisation projects, globally promoted, aim to respond to the challenges of contemporary urban life. The first one is Smart Cities, structured from a technological and informational apparatus that aims to make the city more efficient. The second one is Age-Friendly Cities, conceived to adapt urban environments to enable active ageing. Both projects are shaped in the neoliberal system as emancipatory proposals to empower citizens for participatory citizenship in the city. This article proposes that smart cities demand new skills for active ageing, causing challenges for age-friendly cities regarding digital inclusion and digital literacy. Bringing this discussion into the Brazilian context, we propose that for the elderly, none of these projects is wholly carried out. However, from an ethnographic perspective, we have mapped how a group of older adults in São Paulo builds their own informational network (centred on WhatsApp), enabling participatory and belonging instances from a perspective that comes “from below”. From this mismatch between urban projects and experience, we point to the emergence of an accidental city that is informally smart and age-friendly.

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Author Biographies

Marília Duque, Programa de Pós-Graduação em Comunicação e Práticas de Consumo, Escola Superior de Propaganda e Marketing, São Paulo, Brazil

Marília Duque holds a PhD and a master’s degree in communication and consumption practices from the Postgraduate Program in Communication and Consumption Practices — Higher School of Advertising and Marketing of São Paulo. During her PhD, she carried out a research internship in anthropology at University College London. She is currently a researcher at the Anthropology of Smartphones and Smart Aging project, based at University College London, and MediaLab ESPM (Escola Superior de Propaganda e Marketing; Higher School of Advertising and Marketing). She holds a bachelor’s degree in social communication with a specialisation in advertising from the School of Communication and Arts — University of São Paulo.

Adriana Lima de Oliveira, Programa de Pós-Graduação em Comunicação e Práticas de Consumo, Escola Superior de Propaganda e Marketing, São Paulo, Brazil

Adriana Lima de Oliveira Oliveira holds a PhD and a master’s degree in communication and consumption practices from the Postgraduate Program in Communication and Consumption Practices — Higher School of Advertising and Marketing of São Paulo. During her PhD, she carried out a research internship in communication and media studies at Nova University Lisbon. She is currently a researcher at the research group Biocon: Communication, Discourse and Consumption Biopolitics (Higher School of Advertising and Marketing de São Paulo ) and an executive member of the Higher School of Advertising and Marketing de São Paulo committee on human rights. She is a specialist in communication management: politics, education and culture from the School of Communication and Arts — University of São Paulo. She holds a bachelor’s degree in social communication, specialising in advertising from Universidade Anhembi Morumbi.

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